by doefoot | Jun 10, 2025 | Campaigns
Campaigns Woolworths: What we stand for Brief Develop an integrated internal campaign to launch the “What We Stand For” brand message that encapsulates the Woolworths Food department. Solution The campaign was brought to life from concept to visual language, design...
by doefoot | Jun 10, 2025 | Campaigns
Campaigns American Swiss DDP Brief Establish American Swiss Jewellers as the Ultimate Diamond destination. Solution We conceptualised a campaign that positioned the brand as the Diamond trend authority, and made luxury more accessible with a campaign that said:...
by doefoot | Jun 9, 2025 | Campaigns
Campaigns Innovator Trust: Women in Tech Brief Conceptualise a campaign to drive sign-ups as well as event collateral for Innovator Trust’s annual Women In Tech event. Solution We drove awareness for WIT ‘24 by targeting both existing and new audiences, positioning...
by doefoot | Mar 25, 2024 | Campaigns
Campaigns Innovator Trust Yep Brief Conceptualise a bold and uplifting campaign for the Innovator Trust’s Youth Entrepreneurship Programme (YEP) to capture the attention of young entrepreneurs and drive sign-ups. Solution To establish YEP as a space that recognises...
by doefoot | Mar 25, 2024 | Campaigns
Campaigns ER24 Brief Make ER24’s emergency number top of mind for all South Africans in an emergency situation. Solution We turned ER24’s emergency number into an earworm which had South Africans singing – and saving – the number. Using various genres of music to...
by doefoot | Jan 17, 2023 | Campaigns
Campaigns CampusKey Pricelaunch ‘22 Brief Create a campaign to drive applications for bookings at a luxury student accommodation boasting great amenities and student culture. Solution Our campaign centred around the student experience; finding your new best friends,...
